👋 Hey Friends
I tell stories about music and help artists tell theirs.
I’m Francesca - a drummer, content creator and marketer helping musicians grow online sustainably, without burning out.
I create tools and content that support music culture - from The Musician’s Colouring Book 🎨 to my TURN UP THE VOLUME: Instagram Growth Playbook For Musicians + my 1:1 consults.
Featured Products
A complete system for musicians who want to stop feeling invisible on Instagram.
The system is everything you need to go from guessing what to post → to building a clear, repeatable Reels system that actually works.
Want to actually stay consistent?
Turn the playbook into a system you’ll actually stick to — a simple weekly planner to stay consistent and build momentum.
✔ 52 weeks of structured Reel planning pages
✔ Space to map content pillars, hooks, and ideas
✔ Weekly tracking to review what’s working
The complete Instagram growth system for musicians.
If you’re tired of randomly posting, disappearing for 3 weeks, then trying to “start fresh” again…
This bundle was made for you.
The Turn Up The Volume System gives you the exact framework I used to grow my audience while working a day job, session drumming, touring and trying to stay sane.
And the Yearly Reels Planner helps you actually stick to it long term.
Because the problem usually isn’t motivation.
It’s not having a repeatable system.
Inside the bundle:
TURN UP THE VOLUME SYSTEM
A 30-day Reels growth system for musicians covering:
How to actually come up with content ideas
Hook formulas that stop the scroll
Reel structures that keep people watching
Filming and editing without expensive gear
How to batch content without burnout
How to build consistency without posting every day
PLUS:
Hook examples
Reel templates
Content systems
Weekly cheat sheets
YEARLY REELS PLANNER
A simple weekly planning system to help you:
Map out content for the entire year
Stay consistent without overthinking
Track what’s working
Build momentum over time
Stop starting from scratch every week
This isn’t about becoming an influencer.
It’s about helping musicians build an audience in a way that actually feels sustainable.
Because these days…
record labels, festivals, bookers and brands all expect artists to know how to market themselves online.
This bundle helps you do that without burning out or pretending to be someone you’re not.
Bundle Price: $31.80 USD
🛳️ Free Shipping Australia wide
↩️ 14 days return
🇦🇺 Designed, printed and packed in Australia
🔒 Secure checkoutEver hear a sound in a song and think "what the hell was that?" This book reveals the legendary instruments that created those iconic moments.
Each page features a detailed illustration of an iconic instrument, with a QR code to instantly hear playlists showcasing that exact sound while you colour. This multi-sensory approach helps the knowledge stick.
Colour them realistically or go wild with your own designs. Who knows? Your creation might inspire a real custom instrument.
Inside you'll find:
28 detailed line drawings of iconic modern instruments
Vintage drum machines, drums, synths, iconic guitars and basses
QR codes linking to curated playlists for each instrument (multisensory learning)
A summary of each instrument’s history
A journey through the gear behind modern music, including rock, pop, hip-hop, jazz and more
A creative space to connect with the music you love
This isn't just colouring - it's like having a music nerd friend show you all the gear that built your favourite songs.
Grab some markers, scan the codes, and discover what's behind those sounds you can't get out of your head.
Specs:
A4 paperback (210 x 297mm)
Shipping:
Orders are typically processed and shipped within 1-3 business days. You can expect your parcel within 2-8 business days from when it leaves our studio.
🛳️ Free Shipping Australia wide
↩️ 14 days return
🇦🇺 Designed, printed and packed in Australia
🔒 Secure checkoutTWO copies of the The Musician's Colouring Book: Iconic Instruments of Modern Music
Ever hear a sound in a song and think "what the hell was that?" This book reveals the legendary instruments that created those iconic moments.
Each page features a detailed illustration of an iconic instrument, with a QR code to instantly hear playlists showcasing that exact sound while you colour. This multi-sensory approach helps the knowledge stick.
Colour them realistically or go wild with your own designs. Who knows? Your creation might inspire a real custom instrument.
Inside you'll find:
28 detailed line drawings of iconic modern instruments
Vintage drum machines, drums, synths, iconic guitars and basses
QR codes linking to curated playlists for each instrument (multisensory learning)
A summary of each instrument’s history
A journey through the gear behind modern music, including rock, pop, hip-hop, jazz and more
A creative space to connect with the music you love
This isn't just colouring - it's like having a music nerd friend show you all the gear that built your favourite songs.
Grab some markers, scan the codes, and discover what's behind those sounds you can't get out of your head.
Specs:
2 x A4 paperback (210 x 297mm)
Shipping:
Orders are typically processed and shipped within 1-3 business days. You can expect your parcel within 2-8 business days from when it leaves our studio.
Musicians: Master Instagram growth without burning out.
Use this simple Reels system to start today.
Works for all musicians and other creatives or your money back.
The Musician's Colouring Book:
Iconic Instruments of Modern Music
1:1 Social Media Consults for Musicians
Turn your social media from time-sucking chaos into a clear, confident system that actually gets you noticed.
Whether you’re releasing music, running a studio, or managing tours - you’ll learn how to make social media work for you, not against you.
Videos
Contact me.
info@franchongdotcom.com
Melbourne, Australia